About Me

Sometimes it is tough to smile, but...

Travel technology and distribution are my passions. I am an innovative, solutions-driven and customer-focused professional with more than 25 years' global experience. My expertise is in E-Distribution technologies, Revenue Management, Reservations and Sales Strategies. I have a proven ability to lead teams worldwide and to spearhead the implementation of cutting-edge technologies.

I offer consulting services (link to Consulting/Support) and training (link to Training) for hotel management schools, universities, companies and investors. I serve on the board of SHMA Switzerland and as certified trainer of Cert. Revenue Manager of the academy. Also, I hold an MBA from the Rotterdam School of Management, Erasmus University.

As a travel technology enthusiast, I flourish in dynamic and fast-paced environments. These continuously demand new changes and challenges. My skills will help you succeed:


  • Extensive electronic reservation systems expertise
  • Valued partner to global travel agencies
  • Consumer activity research expert
  • Booking programmes implementer

Revenue Management

  • Skilled revenue maximiser
  • Global market strategist
  • Revenue management software advisor
  • Property integrator (CRS and Distribution Network)

Sales Strategy

  • Meet or exceed sales objectives
  • Competitive market positioning
  • Customer database specialist
  • Account acquisition expert


  • Online channel revenue generator
  • Emerging technology and tools evaluator
  • Web projects spearhead (relaunch, SEO, SEM)
  • Booking capabilities evaluation and optimisation vanguard